Twitter and the Small Business

Small businesses don’t have a lot of extra dollars to market.  However, free social media gives them an outlet for creativity.  The problem is harnessing it, understanding it and making it work for you.  At Small Business CEO, they wrote an article “Here are 27 Twitter Applications You Can Use Today”.  It’s a good article and we link and reproduce it for you here.  Anyone using Twitter in their business?  Leave a comment and let us know how.

Twitter Toolbar – Downloading this free toolbar gives you instant access to Twitter.  You can use the toolbar to access online Twitter tools, check your Twitter stats, post your updates and more.  Versions are available for both Firefox and Internet Explorer.

Twitoria – This simple application lets you quickly find out which of your followers has not been actively tweeting.  Easily sort through your network of followers and purge the inactive users.

Monitter – Get a live streaming view at what Twitter users in your location are saying about you or your small business.  Simply insert keywords you would like to search for and the surrounding area you would liked monitored.

Bubble Tweet – This unique application lets you post a short video message that pops up on your Twitter profile in a bubble shaped player.  You can personally introduce yourself and/or your business to anyone who visits your profile.

Twitter Gallery – A collection of free backround themes for your Twitter account.  You can use the one click installation or manually install them yourself.  Lots of nice designs and colors to choose from.

Tweepler – Simplify the way you manage your Twitter followers.  Tweepler enables you to easily sort through new followers and accept them or ignore them on one simple screen.  They have made accepting followers easier by giving the Tweepler user the followers stats and last 3 tweets in one screen view.  This will save you time by eliminating the need to visit each individual follower’s profiles.

Twit This – Allow visitors to your blog or website to easily post Twitter messages about you or your business.  Post the TwitThis button to your website or blog pages with the instructions and coding provided on their site.

StockTwits – Follow and join into conversations with traders and investors.  An active community of investors are sharing their views on current market conditions and recent news happenings. You can quickly see what others are saying about investments in your portfolio.

HelloTxt – Update your status to several social networking sites in one simple step.  You can choose from over 35 social sites to post to including Twitter.

TwitterFox – This Firefox extension is one of my personal favorites.  You can post Twitter updates without visiting the Twitter site each time.  A small icon is added to the bottom of your Firefox status bar.  The icon opens to reveal your friend’s most current updates.  You can add your updates from that dialog box, even for multiple Twitter accounts.

Future Tweets – Do you have something to promote on Twitter tomorrow but are afraid of forgetting to do it?  With FutureTweets, you can schedule your tweet ahead of time for a specific date and time.  Even schedule reoccuring tweets to post daily, monthly, even yearly.

TwitPic – Share your favorite pictures on Twitter.  This would be a good way to introduce your new product to your network of followers.

twtQpon – Create exclusive coupons for your business services or products and share them with your Twitter followers.

Tweetburner – This site is designed to help you track your tweets.  With Tweetburner you can shorten URLs and track the clicks your tweets accumulate.

Tweetbeep – Just like Google Alerts, Tweetbeep tracks Twitter conversations that mention you, your business or your products and services.  Alerts are sent to you via email.

Twitter Counter – Proudly display the number of Twitter followers on your business blog or website.  Add the badge to your site and invite customers to follow you on Twitter.

Group Tweet – This app enables all employees within your company to post updates which can be privately viewed only by your group of approved members.

Twitter Safe – This free service protects your years of hard work building your community of followers.  This one click backup will restore your network of followers in the event that your list is compromised.

Twitxr – Post product pictures and updates from your mobile phone directly to Twitter.

Track This – This app enables tracking of any UPS, USPS, FedEx or DHL shipment.  Updates are sent to your Twitter account direct messages whenever your package changes location.

CoTweet – CoTweet lets your company manage one Twitter account while allowing several employees to contribute.  Each person maintains their own identity and their activity can be monitored.

Tweet Later – This one application contains several Twitter productivity tools.  You can track keywords, track replies, schedule tweets, send welcome direct messages, and much more.

Splitweet – Managing and updating multiple Twitter accounts is easily done from one screen.  Choose to send updates to one or all accounts in one step.  You can also follow your brand with notification when your company is mentioned on Twitter.

Twimailer – Sign up to receive more extensive email notifications when your account obtains new followers.  Instead of the generic Twitter email notification; the email contains the followers location, followers stats and their most recent tweets.  At the bottom of the email, you can choose to follow the individual without even visiting Twitter.

Digsby – Keep track of everything your followers are doing at all times.  The Digsby box display gives you a real time view into your Twitter account right from your browser.

HootSuite – Easily manage multiple Twitter profiles, pre-schedule tweets and measure your progress.  You can even add multiple editors to your business profile.

TwitterHawk – This marketing app helps you connect with consumers in your area and related to the keywords you choose.  TwitterHawk will send Twitter users your custom response when they tweet your keyword in locations that you specify.  Say you sell shoes and you want your response to reach anyone within a 20 mile radius of your business.  When someone 7 miles away tweets about shoes, your response will automatically be sent to that person

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